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Account Engagement (Pardot) Custom Form Styling

Customize your Account Engagement (Pardot) forms directly in Knak. Create forms that match your landing page design without additional coding.

Use Account Engagement (Pardot) Custom Form Styling

After you create your landing page in Knak, import your Account Engagement (Pardot) form. Then apply custom styling options to match your brand.

Import Your Form

  1. Open your landing page in Knak.

  2. Drag a Form content block onto the page from the right-side panel.

    Dragging and dropping the Form content block into a landing page.
  3. Click Import Form.

    Import Form button.
  4. Select your Account Engagement (Pardot) integration from the Integration dropdown.

  5. Select the form you want to import.

    Select a form popup modal with Account Engagement (Pardot) selected.
  6. Click Use This Form.

Apply Custom Styling

  1. Select the imported form.

  2. Click Custom Style.

  3. Configure the styling options that fit your landing page design.

    Custom form styling options visible in Knak Landing Page Editor view.

Available Styling Options

  • Form width

  • Form alignment

  • Label alignment, width, and position

  • Font

  • Text size

  • Button alignment, text color, overall color, corner radius, and padding

  • Input text color and background color

  • Bolder color and width

  • Input corners and text size

  • Input padding (inner and outer)

  • Bolding of required fields

  • Showing asterisks

  • Asterisk position and color

  • Form error handing (scroll to errors, change label text on error, hide inline & banner error messages)

  • Full-form background color, corner radius, box shadow, and padding

  • Border line type, color, and thickness


Frequently Asked Questions

How Do You Create a New Account Engagement (Pardot) Form Before Your Knak Layout Template Exists?

When you create a new form in Account Engagement (Pardot), you must associate it with a layout template. This can be confusing if you plan to use the form on a Knak landing page that has not been created yet.

To create the form, select any existing layout template in Account Engagement (Pardot). The selected template is only required to complete the form setup. It will not affect your ability to customize the form's appearance in Knak.

After you import the form into Knak:

  1. Select the form.

  2. Click Custom Style.

  3. Apply the styling you want.

When you create the landing page record in Account Engagement (Pardot), make sure you select:

  • The correct form

  • The correct layout template

Your form will display with the styling you configured in Knak.

Best Practice: Create a blank default layout template in Pardot. Use this template whenever you create new forms. This keeps form creation simple and consistent.

Why Does the Downloaded HTML Show %%content%% Instead of the Form?

This behavior is expected.

Knak uses the %%content%% placeholder so Pardot can insert the selected form when the landing page is published.

When you create a landing page in Pardot:

  1. Pardot identifies the selected form.

  2. Pardot replaces the %%content%% placeholder with that form.

  3. The published landing page displays the form with the custom styling you configured in Knak.

If you cannot sync directly to Pardot and need to upload downloaded HTML, the custom-styled form will still render correctly after Pardot processes the page.


Need more help? Contact Support via live chat within Knak using the chat bubble in the bottom right corner or email support@knak.com

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