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Section-Level Dynamic Content

Apply Dynamic Content to entire sections in your email instead of individual content blocks. Section-level Dynamic Content helps you personalize larger content areas faster while keeping your email structure organized.

Platform Support

Supports Section-Level Dynamic Content

The following platforms currently support section-level Dynamic Content:

Platforms That Do Not Currently Support Section-Level Dynamic Content

The following platforms support Dynamic Content but do not currently support section-level Dynamic Content:

  • Marketo

  • Iterable

  • Eloqua

  • Braze

  • Pardot

  • Adobe Campaign Classic


Section-Level vs. Content Block Dynamic Content

Dynamic Content can be applied at two different levels in your email:

  • Section-level Dynamic Content controls an entire section, including all content blocks inside it.

    Section-level Dynamic Content controlling an entire email section with multiple content blocks inside it.
  • Content block-level Dynamic Content controls individual content blocks, such as a text blocks, images, buttons, social icons, dividers, and spacers.

    Content block-level Dynamic Content applied to individual elements such as text, images, buttons, social icons, dividers, and spacers within a section.

Use section-level Dynamic Content when you want to show or hide a complete area of your email for different audiences. This is helpful when multiple content blocks need to change together.

Use content block-level Dynamic Content when only one element needs to change, such as an image, text block, or call to action.

Example

Imagine you are sending an email to customers in different industries:

  • With section-level Dynamic Content, you can create a complete version of a section for Healthcare recipients and another version for Technology recipients.

  • With content block-level Dynamic Content, you can keep the same section layout and only swap specific images, text, or calls to action.


Apply Dynamic Content to a Section

Follow these steps to apply Dynamic Content to an entire section.

  1. Open your email in Knak

  2. Select the section you want to personalize

  3. Open the Dynamic Content panel

  4. Enable Dynamic Content

  5. Add your audience conditions

  6. Create content variations for each audience

  7. Edit Variants as desired.

Dynamic Content panel open for a selected email section with options to enable Dynamic Content, add audience conditions, and create content variations.

Read Add Dynamic Content to Emails to learn how to:

  • Add Dynamic Content to sections and content blocks

  • Create audience variations

  • Configure display rules

  • Preview personalized experiences


Important: Existing Dynamic Content Will Be Overwritten

If you apply section-level Dynamic Content to a section that already contains Dynamic Content elements, the existing Dynamic Content settings will be overwritten.

This means:

  • Existing element-level rules will be removed

  • Section-level rules will replace them

  • Previous configurations cannot be restored automatically

Before applying section-level Dynamic Content:

  • Review existing Dynamic Content settings

  • Duplicate the section if needed

  • Confirm your audience logic before saving

Section-Level Rules Override Existing Dynamic Content

If the section already contains content blocks with Dynamic Content, applying Dynamic Content at the section level replaces the existing content block rules.

This means:

  • Existing content block-level rules are removed.

  • Section-level rules replace them.

  • Previous configurations cannot be restored automatically.

Before applying section-level Dynamic Content:

  • Review any existing Dynamic Content settings in the section.

  • Duplicate the section if you may need to revert your changes.

  • Confirm your audience logic before saving.

Before the changes are applied, a confirmation message appears. This message asks you to confirm that you want to override all nested Dynamic Content element settings in the section.

Warning message indicating that applying section-level Dynamic Content will overwrite all existing Dynamic Content settings within the selected section.

Preview Dynamic Content Variations

Preview your email before syncing or exporting.

This helps confirm:

  • Audience rules work correctly

  • Content variations display as expected

  • Merge tags populate properly

Recommended Checks

Before sending your email:

  • Test all audience conditions

  • Review mobile and desktop layouts

  • Validate merge tag data

  • Confirm hidden sections behave correctly


Best Practices

Follow these recommendations when using section-level Dynamic Content:

  • Keep audience logic simple

  • Avoid overlapping conditions

  • Use clear naming conventions

  • Preview every variation before syncing

  • Test with real audience data when possible


Need more help? Contact Support via live chat within Knak using the chat bubble in the bottom right corner or email support@knak.com

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