Overview
You can create an ICS (iCalendar) file, a calendar link, or both.
ICS files work across most calendar platforms.
Calendar links work with select clients and are easier to create, but may have limitations.
Best Practice Tip: Include both an ICS file and a calendar link. Use separate CTA buttons for each to support different email clients.
Creating ICS Calendar Links
Step 1: Create an ICS File
Title
Location
Date and time
Description
URL
Step 2: Upload the ICS File
Upload the file to your image library.
Ensure that all files is selected under format so you can select your .ics file
Right-click on the file name in the library, or if you're uploading directly into your asset, grab the link to get the file URL.
Step 3: Link the File to a CTA Button
Add a CTA button in your email or landing page.
Link the button to your uploaded ICS file URL.
Step 4: Test the File
Creating Calendar Links
Step 1: Use a Calendar Link Generator
Use Labnol to generate links for:
Google Calendar
Microsoft Office
Office 365
Yahoo Calendar
Note: Recurring events are not supported.
Step 2: Add the Link to Your Asset
Create a text link or a CTA button.
Paste the calendar link as the URL.
Step 3: Test the Calendar Links
Need more help? Contact support via live chat within Knak using the chat bubble in the bottom right corner or email support@knak.com









