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Knak AI Email Prompt Library

Learn how to use prompt templates to generate better marketing emails with Knak AI.

Overview

The Knak AI Email Prompt Library helps you create AI-generated emails faster. Most users already have existing content to work from.

You can use the following source materials for your prompts:

  • Landing pages

  • Webpages

  • PDFs

  • Briefs

  • Existing emails

  • Themes

  • Design references

  • Inspiration images

The more context you provide, the better your generated email will be.

Note: You can use landing pages, webpages, PDFs, briefs, or existing emails as source material in your prompts. Knak AI currently generates emails only.


Start With Existing Content

Use existing materials to guide your generated email.

Create an Email From Existing Content

Use this option when you already have:

  • A landing page

  • A webpage

  • A PDF

  • A brief

  • Existing copy

  • A product page

Knak AI uses this content to generate marketing emails. Landing page generation is not currently supported.

Example Prompt

Create an email using the attached content or referenced URL. Pull out the main message, organize it into a clear email structure, and keep the copy concise and easy to skim. Apply the selected theme.

Example Use Case

Create an email using the content from this product page [link] and organize it into a launch email using the selected theme.

Best Practices

  • Upload complete source material

  • Include a theme before generating

  • Add audience context for stronger messaging

  • Include brand voice guidance when possible


Build an Email Around a Specific Layout

Use this option when layout matters more than the content itself.

This works well when:

  • You already have a theme

  • You want a specific structure

  • You need copy to fit an existing design

Example Prompt

Create an email using the attached content and apply the selected theme. Use the theme as the layout guide, and make the content fit naturally within the design.

Example Use Case

Create an email using the attached webinar copy and apply the theme. Keep the layout clean and easy to scan.


Adapt Existing Emails

Reuse or improve content you already have.

Translate or Localize an Email

Use this option to create regional versions of an existing email.

This is useful for:

  • Global campaigns

  • Regional marketing teams

  • Language localization

  • Country-specific messaging

Example Prompt

Create a localized version of this email in [target language or region] using the attached content and selected theme. Preserve the layout and message, translate the copy naturally, and localize links, tone, and regional details where needed.

Example Use Case

Create a localized version of this email in German using the attached content and selected master theme. Update links to the .de domain where needed.

Tips

  • Include translated URLs if required

  • Review regional compliance messaging

  • Confirm tone matches the target audience


Recreate or Match a Design

Use this option when you want to rebuild an existing email layout.

You can provide:

  • Screenshots

  • Existing emails

  • Design inspiration

  • Brand references

Example Prompt

Recreate this email using the selected theme and attached design reference. Match the structure and visual hierarchy as closely as possible while making it work cleanly within the theme.

Example Use Case

Recreate this email using the selected newsletter theme and attached screenshot as a reference. Match the layout and section order.

Tips

  • Use clear screenshots

  • Include desktop versions when possible

  • Select a compatible theme before generating


Improve an Existing Email

Use this option to optimize an email without changing the core message.

Knak AI can help:

  • Shorten copy

  • Improve readability

  • Strengthen calls-to-action (CTAs)

  • Reduce clutter

  • Improve layout flow

Example Prompt

Improve this email using the attached copy or existing asset as the starting point. Make it easier to scan, reduce clutter, strengthen the CTA, and keep the overall message intact.

Example Use Case

Improve this email by shortening the copy, tightening the CTA, and making the layout easier to scan.


Create Emails for Specific Goals

Generate emails designed for a specific campaign outcome.

Create an Event or Webinar Email

Use this option for:

  • Invitations

  • Reminders

  • Follow-up emails

  • On-demand webinar promotions

Example Prompt

Create an event email using the attached brief, landing page, or reference URL. Use the provided inspiration image or existing email to guide the design and layout. Highlight what the event is, who it's for, and why it's worth attending. Include a clear CTA and apply the selected theme.

Example Use Cases

Webinar Invitation

Create a webinar invitation email using this event page. Highlight key takeaways, include the date and time, and apply the selected event theme.

Post-Webinar Follow-Up

Create a post-webinar follow-up email thanking attendees, recapping key takeaways, and linking to the on-demand recording. Include a CTA to book a demo.

Tips

  • Include event details in the prompt

  • Add speaker information when relevant

  • Include registration or replay links


Create a Product Launch or Feature Update Email

Use this option for:

  • Product launches

  • Feature announcements

  • Release updates

  • Adoption campaigns

Example Prompt

Create a product email using the attached brief, release notes, or webpage. Use the provided inspiration image or existing email to guide the design and layout. Focus on what changed, why it matters, and what the reader should do next. Apply the selected theme and keep the message clear and benefit-led.

Example Use Cases

Product Launch

Create a product launch email using these release notes and the attached inspiration image. Focus on key benefits and include a clear CTA using the selected theme.

Feature Update

Create a feature update email using the attached brief. Match the layout of the inspiration email I provided, highlight the top three benefits, and drive clicks to the "What's New" page.

Tips

  • Include release notes or changelogs

  • Highlight customer benefits

  • Add screenshots or product visuals


How to Get Better Results

Provide detailed inputs to improve generated output quality.

Recommended Inputs

Strong inputs include:

  • A content document, brief, or PDF

  • A reference URL

  • A prebuilt theme

  • An inspiration image or existing email

  • Audience details

  • Campaign goals

  • Tone guidance

  • Brand Voice settings

  • Font Kit selections

  • Brand colors

Best Practices

Recommendation

Benefit

Add source content

Improves messaging accuracy

Select a theme first

Improves layout consistency

Include audience context

Creates stronger personalization

Add visual references

Improves design matching

Define tone clearly

Produces more accurate copy


After Your Email Is Generated

Your generated email remains fully editable.

You can:

  • Edit content manually

  • Rewrite sections with AI

  • Generate new CTAs

  • Update subject lines

  • Adjust layout blocks

  • Sync to your marketing automation platform

Tip: Use the AI Brand Optimize feature to refine tone, improve clarity, strengthen messaging, and optimize readability after your email is generated.


Need more help? Contact support via live chat using the chat bubble in the bottom right corner or email support@knak.com.

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