What Is Email Generation?
Email generation in Knak AI turns your prompt into a complete, on-brand email. This goes beyond copy suggestions. It creates layout, applies your brand theme, and prepares a ready-to-refine draft.
How to Write a Strong Prompt
Your prompt drives the email. Clear direction gives better results.
Start With These Three Basics
Tell Knak AI:
What you’re creating (e.g. launch email, event invite, re-engagement).
Who it’s for (e.g. prospects, customers, partners).
What it should say (e.g. key messages, product points, CTAs).
Add Tone
If your brand voice isn’t preset, specify tone in your prompt. Use descriptors like:
Conversational
Confident
Polished
Technical
Include Must-Haves
Mention:
Required content or disclaimers
Preferred messaging angles
Specific CTAs or links
Reference Attachments
If using files or URLs, reference them in your prompt for higher accuracy.
Example prompts
“Create a product launch email for our new analytics dashboard using a confident tone. Highlight faster insights and link to the release notes.”
“Write a short, friendly re-engagement email with a clear CTA to log back in.”
“Generate an event invite using the attached brief. Include date, time, and the registration link.”
“Build an awareness email based on this URL with a simple narrative focused on the customer problem.”
Using Attachments
Attachments give AI more context. Use them when you need accuracy or want to follow a specific format.
Best Use Cases
Campaign brief: Messaging, positioning, key points
Design reference: PDF of a past email layout
Source link: Product page, event details, announcement
Mandatory copy: Legal disclaimers or product names
Tips for Attachments
Use clear filenames (e.g.,
Webinar-Brief.pdf)Use one brief and one layout reference for best results
Compress or split large files
Prefer URLs when possible
When Not to Use
If your message is short and straightforward, a prompt alone may be enough.
Use Attachments for Restricted URLs
If a source URL is behind a login, paywall, or other access restriction, attach a screenshot or PDF of the page instead.
Knak AI supports both file types. It can use the attached content to populate your email, including content within a selected brand theme.
Tip: Reference the attachment in your prompt for the best results.
Example:
"Generate an email using the attached PDF. Use the content to replace the placeholder copy in the selected brand theme."
Using URLs: What to Expect
When you use a URL, Knak AI focuses on extracting the main text content.
How URL Import Works
Only text (copy) is pulled into the email
Images and branding are not automatically imported
A brand color kit is applied from your existing Knak Brand Color Kits
Image Limitations
Images must be directly linked to appear
Embedded or indirect images will not display
Workaround for Images
Add a direct image link in your prompt
This works for static images and GIFs
Example:
“Use this image in the header: [image link]”
Restricted URLs
Some websites prevent automated content retrieval. This includes pages that are:
Behind a paywall
Protected by a login
Blocked by website security settings
Restricted from web scraping
If Knak AI cannot access the page content, generation may still complete. However, placeholder text and images in a selected brand theme may remain unchanged.
Workaround:
Attach a screenshot or PDF of the page when generating your email.
Knak AI can use the attached content to populate the theme. This produces the same result as using a URL that can be successfully accessed.
Theme Behavior
When generating with a brand theme:
Placeholder content is replaced only when source content can be accessed
Hidden or locked nodes remain unchanged
Locked content is preserved according to the original theme configuration
Choosing a Layout
Layout shapes how your message is delivered. Choose based on what gets you closest to your goal.
Use a Brand Theme
Use your preset themes for consistent layout and design.
Choose this for:
Familiar brand styling
Consistency
Fitting common formats
Upload a Past Email
Use a previous email layout PDF to guide structure and flow.
Choose this for:
Repeatable layouts
Campaign consistency
Proven structure
Let AI Design From Scratch
Skip references for a fresh layout based on your content.
Choose this for:
New ideas
Speed and flexibility
Lightweight workflows
Layout is editable after generation. You can move modules, change spacing, or rebuild.
Reviewing and Refining
After generation, you’ll receive a full draft in the builder.
What to Expect
Prompt-based structure
Branded styling
Included references or attachments
What You Can Edit
Text
Images
Module order
Spacing
Headlines and CTAs
Use AI Rewrite
Regenerate individual blocks if they miss the mark
Create a new draft if needed
Tweak your prompt and try again
Use AI for speed. Use human review for final polish.
Known Limitations
Feature | Limitation |
Themes | Best for layout, but slow with large themes; only default module variation supported |
Attachments | Max 20 files; 5MB per file |
Images | No image generation; only one image upload at a time. We don’t yet support .svg or .gif files. |
Landing Pages | Not supported yet |
Need more help? Contact support via live chat using the chat bubble in the bottom right corner or email support@knak.com.