This feature is in early beta. Interested in testing it? Reach out to Kate at kate.mosley@knak.com

What Is Email Generation?

Email generation in Knak AI turns your prompt into a complete, on-brand email. This goes beyond copy suggestions. It creates layout, applies your brand theme, and prepares a ready-to-refine draft.

Getting started? See the setup guide.

How to Write a Strong Prompt

Your prompt drives the email. Clear direction gives better results.

Start With These Three Basics

Tell Knak AI:

What you’re creating (e.g. launch email, event invite, re-engagement).
Who it’s for (e.g. prospects, customers, partners).
What it should say (e.g. key messages, product points, CTAs).

Add Tone

If your brand voice isn’t preset, specify tone in your prompt. Use descriptors like:

Conversational
Confident
Polished
Technical

Include Must-Haves

Mention:

Required content or disclaimers
Preferred messaging angles
Specific CTAs or links

Reference Attachments

If using files or URLs, reference them in your prompt for higher accuracy.

Example prompts

“Create a product launch email for our new analytics dashboard using a confident tone. Highlight faster insights and link to the release notes.”
“Write a short, friendly re-engagement email with a clear CTA to log back in.”
“Generate an event invite using the attached brief. Include date, time, and the registration link.”
“Build an awareness email based on this URL with a simple narrative focused on the customer problem.”

Using Attachments

Attachments give AI more context. Use them when you need accuracy or want to follow a specific format.

Best Use Cases

Campaign brief: Messaging, positioning, key points
Design reference: PDF of a past email layout
Source link: Product page, event details, announcement
Mandatory copy: Legal disclaimers or product names

Tips for Attachments

Use clear filenames (e.g., Webinar-Brief.pdf)
Use one brief and one layout reference for best results
Compress or split large files
Prefer URLs when possible

When Not to Use

If your message is short and straightforward, a prompt alone may be enough.

Choosing a Layout

Layout shapes how your message is delivered. Choose based on what gets you closest to your goal.

Use a Brand Theme

Use your preset themes for consistent layout and design.

Choose this for:

Familiar brand styling
Consistency
Fitting common formats

Upload a Past Email

Use a previous email layout PDF to guide structure and flow.

Choose this for:

Repeatable layouts
Campaign consistency
Proven structure

Let AI Design From Scratch

Skip references for a fresh layout based on your content.

Choose this for:

New ideas
Speed and flexibility
Lightweight workflows

Layout is editable after generation. You can move modules, change spacing, or rebuild.

Reviewing and Refining

After generation, you’ll receive a full draft in the builder.

What to Expect

Prompt-based structure
Branded styling
Included references or attachments

What You Can Edit

Text
Images
Module order
Spacing
Headlines and CTAs

Use AI Rewrite

Regenerate individual blocks if they miss the mark
Create a new draft if needed
Tweak your prompt and try again

Use AI for speed. Use human review for final polish.

Known Limitations

Feature	Limitation
Themes	Best for layout, but slow with large themes; only default module variation supported
Attachments	Max 20 files; 5MB per file
Images	No image generation; only one image upload at a time. We don’t yet support .svg or .gif files.
Landing Pages	Not supported yet