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AI Email Generation: Getting Started

Generate brand-consistent emails in minutes using Knak AI. Provide your content and style preferences to quickly create a polished, editable email draft.

Before You Begin

Before generating an email:

  • Enable Knak AI.

  • Prepare a prompt that describes your campaign.

  • Optionally gather supporting images, files, or URLs.


Demo Video


Generate an Email From the Knak Studio

Start your AI-generated email from the Knak Studio homepage or from inside a campaign folder.

The steps below show the process from the Studio homepage. The process is the same when you start from inside a campaign folder.

When you start from a campaign folder, that campaign is selected as the default location for your new email. Select a different campaign if needed.


Step 1: Enter Your Prompt

Enter your prompt in the Knak AI field on the Studio homepage. Describe the email you want to create.

For example:

  • Product launch

  • Webinar invitation

  • Event follow-up

  • Newsletter

Knak AI prompt field on the Studio homepage.

Step 2: Add Supporting Content

Click the + button to add content that Knak AI can use when creating your email.

Add:

  • Images

  • Files from your computer

  • Campaign briefs in Portable Document Format (PDF) or .docx [note: images can only be sourced from PDF documents]

  • Other supporting documents

+ menu with the available upload options.

Note: You can skip this step if your prompt contains everything Knak AI needs.


Step 3: Continue to Email Setup

Click the arrow button when your prompt and supporting content are ready.

Arrow button beside the completed prompt.

Step 4: Select a Campaign

Select the campaign where you want to create your email.

If you started from the Studio homepage, select a campaign before continuing.

If you started from inside a campaign folder, your current campaign is selected by default. Select a different campaign if you want to save your email somewhere else.

Campaign selection screen.

Step 5: Choose Your Styling

Customize how your email should look.

You can select:

  • Brand Voice: Choose a brand voice for your email copy. This is optional.

  • Color Kit: Choose a color kit for your email. This is optional.

  • Font Kit: Choose a font kit for your email. This is optional.

Brand Voice, Color Kit, and Font Kit selectors.

Step 6: Choose How to Build Your Email

Choose one method to guide how Knak AI builds your email. You can use a theme, select modules, or upload a file as a visual reference.

Available theme, module, and file template options.

Use a Theme

Select an available theme to guide the layout of your email.

Use Modules

Choose modules to build your email.

Browse and select available modules. Filter by category or search by module name. Select up to 10 modules.

Knak AI uses your selected modules with your prompt. Not every selected module will appear in the generated email.

Use a File as a Template

Upload an image or PDF that shows the layout you want to use. Knak AI uses the file as a visual reference when building your email.


Step 7: Generate Your Email

  1. Review your selections.

  2. Click Generate when you are ready.

Knak AI creates your email using your prompt, supporting content, styling, and selected layout option.

Completed setup screen with the Generate button.

Clone an Email With AI

Use an existing email as the starting point for a new AI-generated email. Knak AI generates new messaging based on your prompt.

Clone with AI preserves:

  • Layout

  • Modules

  • Branding

  • Colors

  • Structure

How to Clone an Email with AI

  1. Drag an existing email into the Knak AI input field.

    An existing email being dragged into the Knak AI field.
  2. You can also click the three-dot menu where available. Select Clone with AI.

    Clone using AI in the three-dot menu.
  3. Enter your prompt.

  4. Complete your styling and layout selections.

  5. Click Generate.


Review Your Email

Your generated email is fully editable.

You can:

  • Edit copy.

  • Replace images.

  • Rearrange modules.

  • Update branding.

  • Regenerate sections.

Review your email before sending or publishing it.


Remix an Existing Prompt

Use Remix to create another version of an AI-generated email.

  1. Hover over the AI icon.

  2. Click Remix.

Remix keeps:

  • Your prompt

  • Attachments

  • Previous inputs

Update your prompt or other inputs. Generate a new version when you are ready.

AI icon in the Studio highlighting the Remix option.

Known Limitations

Feature

Limitation

Themes

Best for layout. Only the default module variation is supported.

Attachments

Maximum of 20 files. Maximum file size is 5 megabytes (MB) per file.

Images

Image generation is not supported. Upload one image at a time.

Landing Pages

Not supported yet.


Need more help? Contact support via live chat using the chat bubble in the bottom right corner or email support@knak.com.

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