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Configure the Image Library

Set up shared image folders, manage access, and ensure proper image use across your account.

Access the Image Library

Admins can access the Image Library from the Admin section.

  1. Click Admin in the upper left.

  2. Go to Company.

  3. Select Image Library.

From here, you can:

  • Upload images

  • Create shared folders

  • View your folder structure

Image Library landing page.

Upload Images

You can upload images in several ways.

Drag and Drop Uploads

Drag one or multiple images directly into the Image Library.

You can drag files from:

  • The standalone Image Library

  • The Image Library inside the builder

Drop images into:

  • The main library

  • A specific folder

  • Folder breadcrumbs to upload directly into that location

You can also:

  • Upload more than 100 images at once.

  • Track upload progress for every file.

  • Retry failed uploads without starting over.

Supported File Types

You can upload the following image formats:

  • JPEG

  • PNG

  • GIF

  • TIFF

  • WEBP

Dragging multiple images into the Image Library.

Note: WEBP images are supported for upload. However, they are not supported in email content. If you upload a WEBP image, use it in landing pages only.

Upload Limits

Recommended maximum file size: 2 MB

This helps optimize deliverability and performance.

Maximum allowed file size: 10 MB

Uploads larger than 10 MB generate an error message.


Manage Default Alt Text

Store default alternative text (alt text) with each image to improve accessibility across your content.

Add or Edit Default Alt Text

You can add or update default alt text directly from the Image Library.

You do not need to open each image individually.

The default alt text is automatically applied whenever you add the image to new content.

Edit image popup modal with image name and default alt text settings visible.

View Alt Text in the Library

The file list displays each image's default alt text.

This makes it easy to identify images that need updates.

Default alt text configured for images in the image library page view.

AI-Generated Alt Text

Artificial Intelligence (AI) generated alt text suggestions remain available in the builder for:

  • JPEG

  • PNG

  • WEBP

These suggestions can help you write accessible image descriptions more quickly.

Image displaying the edit image flow using the AI generated alt text feature..

To Manage Access

Control who can view, edit, and manage each folder using customizable permissions:

  • Click the Edit icon on any folder to open the permissions panel.

  • By default, all users have full access. To restrict access, remove the default setting using the trash can icon.

  • Click Add Permission and choose from the following access types:

    • Everyone – All users in your account

    • User – Specific individual users

    • Role – Based on assigned role (Builder, Approver, Administrator)

    • Brand – Based on assigned brand

Each permission type allows you to enable or disable:

  • Read – View folder contents and insert images into emails

  • Write – Upload, edit, and delete images

  • Manage Folders – Change folder structure and permissions

You can create multiple combinations for fine-grained control.

Subfolder Access

Subfolders can either:

  • Inherit permissions from their parent folder

  • Use custom rules set specifically for the subfolder

Edit folder popup view with custom permissions applied

Role-Based Access

Go to Company Settings > Roles, select a role, and click View Permissions to adjust:

  • Update Folder Permissions – Allows the role to change folder permissions

  • Read All Folders – Allows full read access, even when restricted (default for Admins)

Role permissions for the image library

Supported File Types and Upload Limits

You can upload the following image formats:

  • JPEG

  • PNG

  • GIF

  • TIFF

Best practices:

  • Recommended max size: 2 MB (to optimize deliverability and performance)

  • Maximum allowed size: 10 MB

Uploads over 10 MB will generate an error message.


Troubleshooting Image Upload Fails

If an image fails to upload:

  • Confirm the file type is supported.

  • Verify the file extension.

  • Remove special characters from the file name.

Special characters in file names can prevent successful uploads to the Knak Image Library.


FAQs

1. How can I control the default static image for a GIF?

The first frame of the GIF is used as the default static image. Make sure the first frame looks good on its own.

2. How can I add a link to a PDF in my asset?

Upload the PDF to the Image Library in the admin panel. Then, link it in your asset (e.g., add it to a button).


Need more help? Contact support via live chat within Knak using the chat bubble in the bottom right corner or email support@knak.com.

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