Marketo Forms 101

Learn how to create forms in Marketo and how to bring it into Knak

Tiffany Nathania avatar
Written by Tiffany Nathania
Updated over a week ago

Before you can use a form inside a Knak landing page you will first have to create a form in Marketo.

Note: You will need to have access to Marketo and have an existing Marketo Integration connected to your Knak account before proceeding.

Creating Forms in Marketo

Follow the steps below to create a form in Marketo:

  1. Log in to your Marketo account.

  2. Click "Design Studio".

  3. Select "New" and "New Form" from the dropdown that is presented.

  4. Fill out the details of the form in the wizard that pops up and click "Create" at the bottom right corner.

  5. This should take you to the Marketo form builder!

  6. Once here, you can configure the form to your needs.

    1. Field Details

      1. Add new fields by clicking the "+" button and selecting the field you wish to add in your form

      2. Adjust the size of the text box by clicking on the field and dragging the box to the right or left.

      3. Change properties of the field on the right hand side of the screen. This includes validation and verification.

      4. Delete a field using the "-" button on the top right side of the page.

    2. Form Settings

      1. On the top left move over to form settings to change the form theme and settings.

      2. Use the arrows to navigate between the 7 themes available.

      3. Click "Settings" under the "Form Settings" drop down to access general settings (ie: font size, font family, language).

    3. Once complete, click approve and close!

Bringing Forms into Knak

  1. Create a landing page.

  2. Drag the "Forms" element and choose your form from Marketo.

  3. If you made some changes to the form in Marketo, you will need to pull the newest version into Knak. To do this, click "Update embedded form" and repeat steps 1 and 2 above.

Need more help? Contact Support via live chat within Knak using the chat bubble in the bottom right corner or email

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