What Are Fragments?
Fragments are content blocks built for Veeva CRM email assets. You do not permanently place fragments in an email. You select them right before sending, similar to attaching a document. The content is embedded directly in the email body.
To make a fragment available in Veeva CRM, you must include it in the asset when you build the email in Knak.
How Fragment Groups Work in Knak
Fragment groups act as containers within the email body. You can only place modules inside these containers. You can control how many fragments can be added by setting limits.
Create Fragments From Scratch
Step 1: Create an Asset
Create a new asset in Knak.
Step 2: Insert a Fragment Block
Drag and drop the Fragment block into the email.
Step 3: Add Modules to the Fragment Block
Drag and drop one or more modules into the fragment block.
Each module represents an individual fragment option.
Fragment Groups on Submission Sync
Submission syncs are used for medical, legal, and regulatory reviews in Veeva Vault.
Output format is PDF.
Desktop and mobile renders are included.
During submission sync:
The fragment group is replaced with a static image.
Individual fragments are not selectable.
Fragment Groups on CRM Sync
CRM syncs are used for Veeva Vault Approved Emails sent through Veeva CRM.
Output format is HTML.
During CRM sync:
The fragment group is replaced with an insert token.
{{insertEmailFragments[<minimum_modules>,<maximum_modules>]}}Example:
{{insertEmailFragments[1,4]}}This token allows Veeva CRM users to add fragments before sending the email.
Important CRM Sync Notes
Fragment groups do not sync to Veeva Vault automatically.
You must export them manually.
Fragment modules cannot be downloaded on their own.
Export Fragment Groups
Step 1: Open the Asset
Open the asset that contains the fragment groups.
Step 2: Download the Asset
Click the Actions Menu.
Hover over Download.
Step 3: Download the Veeva CRM Zip
Select Veeva CRM Zip.
Fragments are included in the asset zip file.
Need more help? Contact support via live chat using the chat bubble in the bottom right corner or email support@knak.com.