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Dynamic Content *Global Segments
Dynamic Content *Global Segments

Make creating dynamic content easy and repeatable for all marketers on your team

Felix Higgs avatar
Written by Felix Higgs
Updated over a month ago

**For Knak customers using Marketo or Salesforce Marketing Cloud**

By attaching dynamic elements to modules, or being able to access pre made segments in any email it makes it easier to use dynamic content consistently and effectively.

  • Attach dynamic global segments to modules for your entire team to use

  • Global segments can be readily used within the email builder, eliminating the need to start from scratch each time.

Setting up your global segments

  1. Log in and click on the admin drop down

  2. Go into the module builder

    1. You can use an existing module and dynamic content or

    2. create a new module with dynamic content

  3. After adding/identifying the element to make dynamic, click on the purple gear icon to create segments

  4. Follow the prompt to create your segmentation and click save

  5. Once it's saved, the segments should show up in the drop down. The "globe" icon is to show that it is a global segment and is available to use across the platform!

Note: The dynamic content "default" value is used when the recipient does not meet any of the criteria set in the segments.

If you have any questions, you can reach out to support@knak.com or you can use the chat bubble in the bottom right corner of the page.

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