Overview
The Usage Dashboard gives you access to detailed analytics about your organization’s activity in Knak.
View real-time usage data
Track team performance
Monitor content production
Improve library organization
Identify optimization opportunities
Note: This feature is currently in Beta testing. Please reach out to maral.artang@knak.com if you would like to participate.
What You Can Track
Platform Engagement
Measure how your team interacts with Knak.
Track user activity
Understand feature usage
Identify efficiency gains
Asset Production
See how much content your team creates.
Track assets created and deployed
Monitor production efficiency trends
Identify high-speed builders and users who may require assistance
Library Optimization
Understand how your content library performs.
Identify frequently cloned assets
Find unused or outdated content
Improve module and theme organization
Remove unused assets from your library
Tip: Frequently cloned assets may be good candidates for themes or reusable modules.
How to Access the Dashboard
Follow these steps to open the Usage Dashboard:
Log in to Knak using your administrator credentials
Go to the Admin section in the left sidebar
Click Usage Dashboard
View your company’s usage data
Note: The Usage Dashboard is only available to users with admin access and the role permission View usage dashboard.
Key Features
Interactive Visualizations
Explore your data using dynamic charts and reports.
View charts and graphs
Interact with data points
Drill into specific metrics
View underlying data
Export reports
Exporting Data
You can export:
Individual chart data
Underlying report data
Full datasets from the View Underlying Data screen
Filters and Dropdowns
Customize the dashboard view to focus on specific data.
Apply filters to refine results
Use dropdown menus to adjust views
Focus on teams, users, or metrics
Narrow results by category
Time Range Selection
Analyze trends over time.
Select custom date ranges
Compare different time periods
Track performance changes over time
Best Practices
Follow these recommendations to get the most value from the Usage Dashboard.
Review the dashboard weekly
Look for long-term trends instead of short spikes
Remove unused assets regularly
Share insights with your team
Convert highly cloned assets into reusable themes
Monitor editing time to identify workflow bottlenecks
Data Glossary
Assets
Metric | Description |
Assets Created | Total number of assets created |
Assets Deployed | Assets successfully synced to a Marketing Automation Platform (MAP) or downloaded as HTML or ZIP |
Average Minutes Spent Editing Deployed Assets | Average active editing time per deployed asset |
Average Create to Deploy Business Days | Average number of business days between asset creation and deployment |
Average Minutes Spent Editing Deployed Assets – YOY Trend | Year-over-year trend for editing time |
Average Create to Deploy Business Days – YOY Trend | Year-over-year trend for deployment timelines |
Top Assets Cloned | Assets cloned most frequently |
Users
Metric | Description |
Users by Role | Breakdown of users by assigned role |
Users by Department | Breakdown of users by department |
Users by Avg Time Spent Editing Deployed Assets | Users spending the most time editing deployed assets |
Users by Average Create to Deploy Assets Business Days | Users taking the longest or shortest time to deploy assets |
Related article: Out-of-the-Box Roles and Default Permissions
Modules
Metric | Description |
Modules by Category | Count of modules by admin-created category |
Module Usage | Number of deployed assets using each module |
Themes
Metric | Description |
Themes by Tags | Count of themes grouped by user-created tags |
Theme Usage | Number of deployed assets created using a specific theme |
FAQ
Can I gather information for users’ last login from the Usage Dashboard?
No. User last login information is not currently available through the Usage Dashboard.
If you need a report that includes user last login data, contact your Customer Success Manager (CSM) at Knak to request a report.
Need more help? Contact support via live chat using the chat bubble in the bottom right corner or email support@knak.com.