Overview
Knak Performance Insights uses a tracking pixel to help track email opens.
The Knak tracking pixel is a small, invisible image added to an email. When a recipient opens the email, their email client may load the pixel. This helps record an open event.
With upcoming ePrivacy changes in France and Italy on consent for tracking pixels, Knak gives you the option to disable the tracking pixel on a per email basis.
Use this setting during sync to remove the Knak Tracking Pixel for recipients in:
France
Italy
Any additional countries impacted by the ePrivacy changes
Remove the Knak Tracking Pixel
Follow these steps to remove the tracking pixel for recipients in France and Italy.
Go to Knak.
Open the email or translated variant you wish to edit
Click on the Info Tab
Disable the “Knak Tracking Pixel” toggle
Important Notes
This setting applies on a per email basis.
This setting does not manage consent for you.
Your team is responsible for consent requirements.
Your legal or privacy team should review your tracking process to ensure compliance.
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Need more help? Contact support via live chat using the chat bubble in the bottom right corner or email support@knak.com.

