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License Types and What Each License Includes

Understand what each license allows so you can assign the right access to each user.

Updated today

Overview

Knak offers multiple license types. Each license controls what you can create, edit, and collaborate on. Use this guide to compare options and choose the right license for each user.

To upgrade or add licenses: Contact your Customer Success Manager (CSM)

User Directory displaying different license types available.

License and Role Permissions

Some roles require a specific license.

  • View the required license beside each role permission

  • Assign the correct license before applying restricted roles

  • Avoid invalid role combinations

Role permission edit screen with callouts for which licenses are required for different role permissions.

Important:

  • Assigning both Essential and Designer roles to the same user will require a Premium license

  • The system will automatically upgrade the user to a Premium license when both roles are applied

Learn more:


License Types

License types define what you can do in Knak. Your license determines what you can create, what you can edit, and which features you can access.

  • Designer: Figma plugin sync with collaboration features, including comments and suggestions

  • Essential: Text-only editing for emails and landing pages with Artificial Intelligence (AI) features

  • Premium: Create and edit emails or landing pages

  • Premium Plus: Create and edit both emails and landing pages

Use the sections below to explore each license in more detail. Compare features, limitations, and best-fit roles.


Designer License

Use this license for design collaboration and Figma integration.

Includes:

  • Figma plugin sync

  • Real-time collaboration

  • Commenting on designs

  • Suggestion workflows

Best for:

  • Designers

  • Creative reviewers


Essential License

Use this license for basic editing tasks with Artificial Intelligence (AI) support.

Includes:

  • Text-only editing for emails

  • Text-only editing for landing pages

  • Access to AI features

Best for:

  • Content editors

  • Marketing contributors


Premium License

Use this license for focused content creation.

Includes:

  • Create and edit emails or landing pages

  • Choose one content type per user

Limitations:

  • Cannot edit both emails and landing pages

Best for:

  • Specialized marketers

  • Campaign-focused users


Premium Plus License

Use this license for full access across content types.

Includes:

  • Create and edit emails

  • Create and edit landing pages

Best for:

  • Power users

  • Full campaign builders


Smart License Management

Flexible License Usage

Use higher-tier licenses to cover lower-tier needs.

  • Premium and Premium Plus can replace:

    • Essential licenses

    • Designer licenses

Reduce the need for multiple license types.

Alias User Optimization

Alias users allow for controlled admin workflows.

  • Use to test user experiences and permissions

  • Confirm editor restrictions before rollout

  • Reserve for admin validation purposes

Check out our Alias Users help article for more information.

Backend License Validation

The system validates licenses automatically during:

  • User invites

  • Role changes

  • Bulk imports

  • Permission updates

Prevent invalid assignments.


Need more help? Contact support via live chat using the chat bubble in the bottom right corner or email support@knak.com.

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